Services / ADX
Xtreme ADX the only solution on the market today to link individual pieces of creative with spend across Europe.
Unified multi-market advertising expenditure data helps build an understanding of your competitors' strategic plans. Xtreme ADX gives you the unique advantage of being able to link ad spend directly to creative campaigns. Moreover it is the only solution that independently monitors 15 European countries and delivers updated information on a daily basis.
The Xtreme ADX monitoring solution offers three key user features: virtual breaks & publications, media schedules and ADvantage Flash Reports. Virtual breaks and publications instantly display the positional information for each ad revealing your competitors' media planning as well as confirming that your own work ran as booked.
In addition to providing access to all creative and spend, Xtreme ADX also gives you the option to receive ADvantage Flash Reports. These reports select and aggregate the most important recent activity across all media into an easily digestible summary. All advertising is filtered and analysed to highlight new tag-lines, new products and services, new copy claims, geographical changes and cross-media activity
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Benefits of using Xtreme ADX
Reveal competitors' planning strategies and pinpoint ads crucial to their success
Benchmark competitors' spend across Europe
Respond to market opportunities and threats as they arise with ADvantage Flash Reports
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