WELCOME TO THE FEBRUARY EDITION OF INFORM, YOUR MONTHLY GUIDE TO WHAT IS HOT
AND HAPPENING IN ADVERTISING, MARKETING AND MEDIA INTELLIGENCE. INFORMED
INDUSTRY PLAYERS HAVE THEIR SAY. LISTEN.
If the urban landscape can now be used to represent human thoughts and
emotion, how welcome will brands be in this emerging space?
The mobile marketing industry in China is arguably the most advanced in the
world. Matt Carlton discusses the future of this communication tool.
Keep track of 2008 Olympic advertising. Access Olympic creative and get
monthly insight reports into the years biggest advertising event.