WELCOME TO THE NOVEMBER EDITION OF INFORM,
YOUR MONTHLY GUIDE TO WHAT IS HOT AND
HAPPENING IN ADVERTISING, MARKETING AND
MEDIA INTELLIGENCE. INFORMED INDUSTRY
PLAYERS HAVE THEIR SAY. LISTEN.
       
       
 

View exclusive extracts from the new Goodvertising Special Report from Contagious, which explores the trends, drivers, strategies and challenges faced by ethical advertisers.

  

What defines an effective word-of-mouth campaign? Increased sales? How about the presidency of the most powerful nation in the world.

  

Barry Hughes, Managing Director of Therapy Films, casts his expert eye over this month's most interesting ads, as chosen by our friends at The Reel.

  
       
       
       
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